Fashion Events

Learn about upcoming fashion industry and business events that Fashion Market SF is planning, supports, and/or will be attending!

Our June 1st Designer Consultation Class and Networking Event!

Our latest Designer Consultation Class and Networking Event was a success. All of the designers we met were on their way to becoming market ready. With the help from Co-Founder, Leslie Lum, and Resource Sales Consultant, Karri Ann Frerichs, they got valuable feedback on their lines as well as new marketing strategies to help launch their brands. We are scheduling upcoming classes over the summer, our next one will be on June 28th. Don’t miss it!

Photo Credit: Shaun Tiangsing

Photo Credit: Shaun Tiangsing

Photo Credit: Shaun Tiangsing

Photo Credit: Shaun Tiangsing

Photo Credit: Shaun Tiangsing

Photo Credit: Shaun Tiangsing

City College of San Francisco: Student Produced Fashion Show at Ruby Skye

This weekend we were busy supporting our local fashion students and CCSF by going to their fashion show at Ruby Skye. It was their 10th anniversary of the event. The designers are all students at the City College. We enjoyed seeing all of the beautiful collections as well as being very entertained with the interim performances. It is very important to us that we attend fashion events like these to network and see what our industry is up to. To see this and more, go to our YouTube Channel.


Founder, Leslie Lum and Altitude Showroom owner, Karri Ann Frerichs talk about the fashion show at Ruby Skye!





May 16 Fashion Market SF “Are You Market Ready?” Workshop

We enjoyed a great class on May 16th full of a range of fashion designers from contemporary to tee-shirts, garden-wear, eco-friendly and jewelry! See photos of designers presenting their collections to the group for feedback to learn if they are “Market Ready!

Attendees included: Field Day Wearables, Sonas Denim, Ecolett, Velvet Otterhound, R by Reeti, Michael Williams Graphic Handpainted Tees, Jennifer Ly Contemporary Women’s Apparel, Gardens of California, with special website presentation by, and Liz Caruana Photography.

If you would like to sign up for one of our workshops, please register your brand here.

All photos credited to Liz Caruana, San Francisco Fashion Photographer.

Fashion Market SF attends Winter Kate Collection launch at Nordstrom with Nicole Richie special appearance

Leslie, along with Karri and Tennille of the Altitude Showroom, enjoyed attending the Nordstrom Savvy, San Francisco Center, special event featuring the Winter Kate collection launch with special appearance by Nicole Richie.

See photos of the event on Facebook, and listen to Leslie, Founder of FashionMarketSF, and Karri , owner of recap the event and briefly speak about why new designers need to constantly be shopping the stores.


Academy of Art Fashion Show, May 7th, 2011

This past week FashionMarketSF got a sneak peek of new up and coming designers. The students at the Academy of Art University blew it out of the water. They did such a great job! All of their looks were hot, on trend, and well crafted. It is very important attending and exposing yourself to these kind of special events. Being in the public eye, networking, and seeing first hand what is happening in the fashion industry is key. It is also just as important to support your local fashion schools and their students. Below is some footage captured at the event. See more videos on our YouTube Channel.